Stock media library.

In road safety, clear and impactful communication is essential. Visual content plays a powerful role in creating effective messages, whether for raising awareness, educating the public, or influencing behaviour. Co-Pilot's stock media library offers an invaluable resource for road safety professionals, providing access to over 70,000 images (small selection below) across more than 70 categories, alongside 300 video clips, all featuring authentic UK roadscapes. Designed to simplify and enhance your campaigns, this extensive collection equips you with the tools to deliver relatable and compelling visuals.

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Why stock media libraries are essential

A stock media library is a curated collection of photographs and videos that can be used to elevate the quality of a wide range of materials, such as:

  • social media posts

  • posters and flyers

  • reports and press releases

  • presentations and educational campaigns

Co-Pilot's library eliminates the logistical and financial challenges of organising local photoshoots or sourcing imagery with appropriate licensing. By providing immediate access to a vast selection of UK-specific visuals, it enables you to focus on delivering impactful road safety messaging.

Original media shot in the UK

Images that reflect real UK road environments are far more relatable and engaging for the public. Familiar settings make safety campaigns more impactful, creating a stronger connection with audiences and reinforcing the relevance of the messages. For road safety professionals, access to a UK-specific media library ensures that every campaign aligns with the lived experiences of road users.

Full access to high-quality media

Subscribers to Co-Pilot's stock media library enjoy unlimited downloads of both images and video throughout their licence period. The library includes two types of images:

  • Full use images: These are photos we have captured ourselves with appropriate model releases. They are cleared for all uses, including commercial advertising on billboards, bus backs, and other paid media.

  • Editorial use images: These can be used for non-commercial purposes such as news articles, social media posts, educational materials, and public information campaigns.

Subscribers can use the downloaded media freely during the licence period. However, the licence does not extend beyond the subscription’s end, meaning images downloaded cannot be used after that time.

Designed to meet your needs

Co-Pilot's stock media library goes beyond standard offerings by including:

  • Regular updates: New photos and video clips are added twice a year, ensuring fresh and relevant content for your campaigns.

  • Customisation opportunities: Subscribers are invited to request specific themes or types of media to suit their local needs, ensuring the library evolves in line with user demand.

Enhancing road safety campaigns

Co-Pilot's stock media library empowers road safety professionals with the tools to create campaigns that are visually compelling, relatable, and impactful. Whether you are preparing a social media post, a press release, or an educational presentation, this resource ensures you have access to high-quality, authentic UK visuals at your fingertips.

Cost - £750 per year

Stock video examples